연구분야 :

클래스 :

DOI : https://doi.org/10.22877/skku.udct.167630

한자 :

A study on the Structural Relationship between Benefit, Consumer-Brand Relationship and Brand Attachment

경영과 정보연구 | 29 | 1 | 2010 | 경영학

A study on the Structural Relationship between Benefit, Consumer-Brand Relationship and Brand Attachment

경영과 정보연구 | 29 | 1 | 2010 | 경영학