한자 : 認知-- 認知-- 危險

The Effects of Product Involvement on Required Trust Level and the Online Merchant Choice

Information Systems Review | 13 | 2 | 2011 | 경영학

The effect of perceived risk, service quality and individual tendency on trust, satisfaction & continuous use intention

경영교육연구 | 27 | 1 | 2012 | 경영학

An Examination of the Effects of Perceived Risk, Value Congruency and Satisfaction on Loyalty in the Chinese Banking Industry

산업혁신연구 | 27 | 2 | 2011 | 경영전략/정책